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  1. Thought Leadership Resources

    1. The Docking Station, Co-Working in Green Bay

      Explore Article The Docking Station (Nov 19 2010)

      The Docking Station, Co-Working in Green Bay 9 Tip for Staying Productive at The Docking Station (a Coworking Space) September 14, 2010 | No Comments Lifehacker has a great article on their site about how to be productive in a coffee shop, or any where away from the office. It’s a great read, albeit a bit on the ‘technical’ side. (they talk about things like batching your Internet connectivity needs to minimize the wi-fi drain on your battery). I’m a Share on Facebook View Post The ‘officeless generation’ September 9, 2010 | No Comments (Read Full Article)

      Comment on Article Mentions:   Toronto   IBM

    2. Hands-on Social Media Marketing Bootcamp – Green Bay, December 3

      Explore Article The MarketingSavant Group (Nov 19 2010)

      Posted by Dana VanDen Heuvel October 18, 2010 image8 Hands on Social Media Marketing Bootcamp – Green Bay, December 3 Nearly every local business can benefit from social media in their marketing, but most courses and books only tell you why and don’t show you "how to." The Social Media Boot Camp for Local Business will teach you the why, the how-to and the practical, tactical things you can do to make social media work for you. Read more at SocialKingMaker.com

      Comment on Article Mentions:   Intel   Dana VanDen Heuvel   Social Media

    3. 56 Ways to Use Social Media for Bicycle Tour Directors

      Explore Article The MarketingSavant Group (Nov 19 2010)

      I had the very good fortune today to present for the National Bicycle Tour Directors Association at their national conference in Madison. In prep for the event, we put together a laundry list of ideas that they could use. Many of these ideas could be just as useful for you, in whatever type of organization you’re trying to market. Have a look-see! 1. Encourage your ride directors to begin engaging with potential riders well in advance of the event on social media sites 2. Ask your “Likers” to (Read Full Article)

      Comment on Article Mentions:   Madison   Social Media   Facebook

    4. Ten Tech-enabled Business Trends for Marketers, Part 2

      Explore Article The MarketingSavant Group (Nov 19 2010)

      Ten Tech-enabled Business Trends for Marketers, Part 2 Last week we covered the first 5 trends. This week, we take the final 5. McKinsey recently published an article entitled Clouds, big data, and smart assets: Ten tech-enabled business trends to watch on the ten "tech-enabled" business trends that senior executives need to pay special attention to. This got us thinking about how these apply to marketers and what we should be doing to specifically address these as a Marcomm profession and what you can do with them. We’ve outlined the WIIFM "what’s (Read Full Article)

      Comment on Article Mentions:   Wal-Mart   SAP   McKinsey

    5. Locally Social – Local Social Media in Green Bay, WI

      Explore Article Locally Social (Nov 19 2010)

      Locally Social – Local Social Media in Green Bay, WI Locally Social Serves the Social Media Marketing Needs of Northeast Wisconsin Businesses Until now, no one has been specifically looking out for the social media marketing needs of small business in Northeast Wisconsin. Locally Social is a local team of social media and marketing experts focused on one thing. Making your business successful in social media. You tell us what works for you. We can help you with social media and internet marketing, we can coach and teach you about social media or y (Read Full Article)

      Comment on Article Mentions:   Social Media   Facebook

    6. Locally Social

      Explore Article The MarketingSavant Group (Nov 19 2010)

      View Comments 56 Ways to Use Social Media for Bicycle Tour Directors Posted by Dana VanDen Heuvel November 5, 2010 I had the very good fortune today to present for the National Bicycle Tour Directors Association at their national conference in Madison. In prep for the event, we put together a laundry list of ideas that they could use. Many of these ideas could be just as useful for you, in whatever type of organization View Comments The Race is On: How Are You Doing in the Googl (Read Full Article)

      Comment on Article Mentions:   Google   Madison   Social Media

    7. Monday Marketing Moxie

      Explore Article The MarketingSavant Group (Nov 19 2010)

      View Comments Ten Tech-enabled Business Trends for Marketers, Part 1 Posted by Dana VanDen Heuvel November 1, 2010 Advancing technologies and their swift adoption are upending traditional business models. Senior executives need to think strategically about how to prepare their organizations for the challenging new environment. – McKinsey Quarterly McKinsey recently published an article entitled Clouds, big data, and smart assets: Ten tech-enabled business trends to watch o (Read Full Article)

      Comment on Article Mentions:   Google   Part

    8. November 2010

      Explore Article The MarketingSavant Group (Nov 19 2010)

      Archive for November, 2010 View Comments Ten Tech-enabled Business Trends for Marketers, Part 2 Posted by Dana VanDen Heuvel November 8, 2010 Last week we covered the first 5 trends. This week, we take the final 5. McKinsey recently published an article entitled Clouds, big data, and smart assets: Ten tech-enabled business trends to watch on the ten "tech-enabled" business trends that senior executives need to pay special attention to. This got us thinking about how these View Comments Why usa (Read Full Article)

      Comment on Article Mentions:   Part   McKinsey

    9. October 2010

      Explore Article The MarketingSavant Group (Nov 19 2010)

      Comment on Article

    10. Ten Tech-enabled Business Trends for Marketers, Part 1

      Explore Article The MarketingSavant Group (Nov 19 2010)

      Ten Tech-enabled Business Trends for Marketers, Part 1 McKinsey recently published an article entitled Clouds, big data, and smart assets: Ten tech-enabled business trends to watch on the ten “tech-enabled” business trends that senior executives need to pay special attention to. This got us thinking about how these apply to marketers and what we should be doing to specifically address these as a Marcomm profession and what you can do with them. We’ve outlined the WIIFM “what’s in it for marketers” under each of the points below. What’s your take on (Read Full Article)

      Comment on Article Mentions:   Amazon   Facebook   McKinsey

    11. 365 Marketing Ideas

      Explore Article The MarketingSavant Group (Nov 19 2010)

      Marketing Savant * Events * Speaking + Speaking Topics + Testimonials + Speaking Clients + Booking Policies * Resources + Slides & Presentations + Whitepapers & e-Books + Articles + Mindmaps + Facebook + Screencasts / Videos * Services + Training & Workshops + Blog Consulting + Social Media Coaching & Consulting + DIY Marketing Services * About/Contact + Contact + As Seen In... * Newsletter + Newsletter Archives * “Blog” View Comments Make it a Holiday and Make it a Meme Pos (Read Full Article)

      Comment on Article Mentions:   Social Media   Blog   Newsletter Archives

    12. AMA Madison Social Media Seminar | Madison, WI

      Explore Article AMA Madison.org (Nov 19 2010)

      AMA Madison Social Media Seminar | Madison, WI Welcome to AMA - Madison Where Marketing Minds Meet in Madison! The American Marketing Association (AMA) is the ultimate source of marketing knowledge... The Madison chapter of the AMA is one of more than 100 professional AMA chapters across the nation. Founded in 1937, today the AMA is the #1 association serving the marketing community, and the national resource to today's Marketers. It is the only association helping to guide the business discipline of Marketing - through conferences, publicat (Read Full Article)

      Comment on Article Mentions:   Madison   Social Media   American Marketing Association

    13. Small Business Social Media

      Explore Article The MarketingSavant Group (Nov 19 2010)

      Comment on Article Mentions:   Social Media

    14. Things to do in Green Bay

      Explore Article 365 Things to do in Green Bay Wisconsin (Nov 19 2010)

      Things to do in Green Bay I'm sure when you were growing up as a child you remember places that were tradition in your family. Today I'm going to introduce you a place that used to be the Dallaire Family Tradition on Saturday mornings. If you enjoy sweet's and bakery items we've got the perfect spot for you. Located on University Avenue there is a Bakery called Willow Streek Bakery in Green Bay WI. It's been around longer then I can remember and their business is mostly word of mouth. It's time we help the word spread th (Read Full Article)

      Comment on Article Mentions:   Green Bay

    15. Why usability test your website? Sales…and survival

      Explore Article The MarketingSavant Group (Nov 19 2010)

      Why usability test your website? Sales…and survival So, you’ve got a website redesign underway. But is it a good, user-friendly website? Or do you just think so? One gauge of whether a website is worth more than its good looks is its usability, and by that, we mean usability to your target audience. If it’s structured for your own internal convenience, you’re doing your customers and prospective customers no favors. Even the big guys are guilty of non-user friendly websites. A great book that breaks down websites as they are and as they could be (Read Full Article)

      Comment on Article Mentions:   Microsoft   Wal-Mart   Southwest Airlines