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  1. Thought leadership case study - Dove

    Thought Leadership (Aug 16 2009)

    1. Dove - the quintessential thought leadership case study: When Dove launched its Campaign for Real Beauty, little did it realize the global impact it would have on women and the debate around real beauty, let alone double-digit growth for the brand in the second business quarter of 2005, a sales increase of 11 percent in the [...] (Read Full Article)

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