Measuring up ! | Internet 9 Blog's

Internet 9 Blog's (Jul 7 2010)

1. These measurements must be quantitative so that a real RoI can be determined for the year's marketing spend, while also setting the base for budgeting next year's spend. In this article we will explore how to evaluate and measure the effectiveness ... Optimised sites are those which are actively used by companies to capture leads, build thought leadership and enhance branding. How does your website stack up? Here are sample metrics for websites operating at three levels : ... (Read Full Article)

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