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  1. Articles from Jeffrey L. Cohen

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    1. Importance of Mobile Strategy in B2B Marketing Mix | Social Media B2B

      Explore Social Media B2B (May 24 2010)

      Christina CK Kerley, B2B Marketing Specialist at CKB2B Marketing, and Chris Koch, Associate Director of Research & Thought Leadership at ITSMA, sat down at. (Read Full Article)

      Mentions:   Boston   Gartner   Apple

    2. eMarketer: B2B Marketers to Spend More on Social Media

      Explore Social Media B2B (Mar 3 2010)

      eMarketer: B2B Marketers to Spend More on Social Media In a post from eMarketer, according to the The CMO Survey from Duke University’s Fuqua School of Business and the American Marketing Association (AMA), social media budgets of both B2B and B2C marketers are rising across the board, and will continue to do so in the next five years. There is no surprise in this, [...] Related posts:B2B Marketers Increasing Social Media and Search Spending I spotted an article about Online B2B Marketing over at... Last Chance to Participate in the SocialMediaB2B.com Survey Last month we posted a survey for B2B marketers to... Participation Requested: Please Take The 2010 SocialMediaB2B.com Social Media Marketing Survey! Please click here to take the survey We are getting... Related posts brought to you by Yet Another Related Posts Plugin. (Read Full Article)

      Mentions:   Social Media   Social Media ROI   American Marketing Association

    3. 5 Great B2B Social Media Posts You Might Have Missed

      Explore Social Media B2B (Jan 15 2010)

      Our goal at SocialMediaB2B.com is to help educate people about the practice of social media within B2B environments, so with that in mind we would like to share some recent posts about social media in B2B that have gotten a lot of traction the last few weeks. These are from people who write exclusively about [...] Related posts:Big List: 13 B2B Social Media Prediction Blog Posts For 2010 For marketing bloggers, December marks the month where a mountain... Video: Basics of B2B Social Media Monitoring Social media starts with listening or monitoring the social... Related posts brought to you by Yet Another Related Posts Plugin. (Read Full Article)

      Mentions:   Social Media   B2B   Blog

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