Joe Pulizzi

1. Mentioned In 5 Articles

2. Savvy Week in Review: February 5

   Explore Article Blog - Savvy B2B Marketing (Feb 5 2010)

   .... Social Media Usage in Content Marketing Jumps 500% in Two Years by @juntajoe This quick post from Joe Pulizzi looks at which content products (eBooks, blogs, etc) are increasing, holding steady and decreasing ... (Read Full Article)
   

   Comment on Article Mentions:   Social Media   B2B   Blog

3. ClickInsights: What is the ideal length of a white paper?

   Explore Article Connect the Docs blog (Feb 4 2010)

   ... of The eBook eBook: How to Turn Your Expertise Into Magnetic Marketing Material and coauthor, with Joe Pulizzi, of The Content Marketing Playbook. He’s all about writing helpful content and making screwy videos... (Read Full Article)
   

   Comment on Article Mentions:   Social Media   Enterprise   B2B

4. Every B2B Company Can't Be a Thought Leader -- But That's Okay

   Explore Article Blog - Savvy B2B Marketing (Jan 12 2010)

   ...tent marketing. (For those that aren't, I highly recommend "Get Content. Get Customers. by Joe Pulizzi and Newt Barrett.) According to Joe Pulizzi, "Content marketing is a marketing technique of creating and distributing relevant and valuabl... (Read Full Article)
   

   Comment on Article Mentions:   B2B   Blog   Thought Leader

5. Where the Pros Reveal Their White Paper Marketing Secrets

   Explore Article WhitePaperSource (Dec 28 2009)

   ...Sale), Jonathan Kantor (Crafting White Paper 2.0), Roger C. Parker (White Paper Design That Sells), Joe Pulizzi (Get Content, Get Customers), John Jantsch (Duct Tape Marketing: The World’s Most Practical Small... (Read Full Article)
   

   Comment on Article Mentions:   Social Media   B2B   Thought Leader

6. Will Content Marketing Kill Trade Publications?

   Explore Article MyVenturePad (Nov 9 2009)

   ...t. As the report also notes, advertising still has ... Content marketing is all the rage. Check out Joe Pulizzi's Junta42 blog, pick up a copy of Ardath Albee's wonderful new book eMarketing Strategies f... (Read Full Article)
   

   Comment on Article Mentions:   HubSpot   Blog   Thought Leader

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