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    Articles from MediaPost

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    1. If Yahoo Fails Marketers Lose

      Explore MediaPost (Oct 28 2010)

      If Yahoo Fails Marketers Lose And 70% of respondent have incorporated some kind of social media tools into their B2B marketing strategy. LinkedIn and Twitter are the most common, ... (Read Full Article)

      Mentions:   Google   Long Beach   Yahoo

    2. MediaPost Publications Eight Tips For Better Blogging 10/14/2010

      Explore MediaPost (Oct 14 2010)

      Define your strategy. As with any marketing program, blogging efforts should be strategically driven. What are the goals you hope to achieve by blogging? It could be thought leadership, brand building, or customer relationships. Who is your primary audience? .... There is increasing pressure on marketers to deliver increased marketing ROI through improvements in marketing performance... Lead Generation: Getting Back To Basics (Only Better) Sep 2, 4:15 PM ... (Read Full Article)

      Mentions:   ROI   Thought Leader

    3. MediaPost Publications Social Media Growing As An Important ...

      Explore MediaPost (Jan 21 2010)

      9% were directed primarily to customer service; 8% focused on Thought leadership it. 14% of accounts were used for other reasons such as recruitment or employee-specific information, or their accounts were locked and not visible. ... (Read Full Article)

      Mentions:   Social Media   Thought Leader

    4. Great Thought Leadership Is ...

      Explore MediaPost (Oct 26 2009)

      by David Baker, 4 minutes ago I read a lot of posts about email marketing, yet I find we tend to simply repackage ideas, tips and thought leadership that ... (Read Full Article)

      Mentions:   Thought Leader   David Baker

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