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    1. Calling All Content Creators: Marketers Spending More on Content ...

      Explore Online Marketing Connect (Jan 26 2010)

      Calling All Content Creators: Marketers Spending More on Content ... Content marketing offers additional benefits such as thought leadership and SEO results. The survey also indicates that marketers are increasingly convinced of the power of social media as the vehicle for their content production, ... (Read Full Article)

      Comment Mentions:   Social Media   HubSpot   Blog

    2. The Social Media Marketing List: 45 things you should be doing but probably aren’t

      Explore Online Marketing Connect (Dec 9 2009)

      When discussing social media marketing, lots of folks, including me, say things like 'be authentic' and wave our hands around. That makes you want to kick me in the coccyx, I'm sure. So, here's a list of 45 specific things you should be doing. Learn HTML. Learn. It. It's not that hard. Read Pearsonified's cool post about semantic markup for blogs if you want to dive deep. If title tags make you itch, then just focus on learning the following HTML tags: P, H1, H2, H3, A, UL, OL, LI, STRONG, and EM. Come ON. It's only 10 tags. That'll be enough to keep you going for a while. Learn to listen. Wait! Don't kick me in the tailbone! I've got specifics: Download my free e-book about Google Reader as a social ... (Read Full Article)

      Comment Mentions:   Social Media   Google Analytics   Facebook