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  1. Articles from mashable.com

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    1. 5 Proven Strategies for B2B Social Media Marketing

      Explore mashable.com (Nov 4 2010)

      5 Proven Strategies for B2B Social Media Marketing When adding social media into the mix, marketing departments must be able to prove success, and oftentimes lead generation and ROI are two measurements that ... (Read Full Article)

      Comment Mentions:   New York   Social Media   Enterprise

    2. 100+ Upcoming Social Media & Tech Conferences and Events

      Explore mashable.com (Aug 23 2010)

      100+ Upcoming Social Media & Tech Conferences and Events The event unites advertisers, media owners and agencies to harness the power of digital and deliver real marketing ROI. Alongside the exhibition, there is ... (Read Full Article)

      Comment Mentions:   Social Media   United Nations Foundation   ROI

    3. 100+ Upcoming Social Media & Tech Events

      Explore mashable.com (Aug 3 2010)

      100+ Upcoming Social Media & Tech Events The event unites advertisers, media owners and agencies to harness the power of digital and deliver real marketing ROI. Alongside the exhibition, there is ... (Read Full Article)

      Comment Mentions:   Social Media   ROI   Mashable

    4. HOW TO: Make Social Media Work for Non-Consumer Brands

      Explore mashable.com (Dec 3 2009)

      HOW TO: Make Social Media Work for Non-Consumer Brands It’s hard to argue against social media’s ability to connect brands and consumers. But what should less glamorous, non-consumer facing brands do? (Read Full Article)

      Comment Mentions:   Social Media   Southwest Airlines   Zappos

    5. Mashable's Weekly Guide to Social Media and Web Events

      Explore mashable.com (Oct 12 2009)

      Mashable's Weekly Guide to Social Media and Web Events November 12-13, 2009, San Francisco, CA: The CMO Club is bringing together the preeminent cmos in business today for the CMO Thought Leadership Summit, ... (Read Full Article)

      Comment Mentions:   South Africa   Harvard Business School   San Francisco