Articles from Singapore Entrepreneur

(Source); The top applications for the use of social media for b2b marketers are thought leadership (59.8%), lead generation (48.9%), customer feedback (45.7%) and advertising on sites (34.7%). (Source). Channels: ... (Source); B2B marketing spending on social networking sites is predicted to rise 43.3% in 2010. (Source); 39.2% of B2B marketers say they plan to boost their marketing budgets in 2010, 47.5% plan to keep them flat; and 13.3% plan to decrease them. ... (Read Full Article)