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  1. Articles mentioning both B2B and Blog

    1-24 of 201 // 1 2 3 4 5 6 7 8 9 »

    1. Facebook Pages for B2B Social Media Marketing

      Explore Search Engine Marketing (Nov 17 2010)

      ...marketing agency, I’d have to say that TopRank’s Facebook page (which is technically a page for the blog) is a pretty good example of a B2B Fan page for an agency. One year ago, we had 54 Fans and today we’re at 5,335. That’s almost 1000%... (Read Full Article)

      Mentions:   Cisco   Social Media   Starbucks

    2. A Question to Consider for Your B2B Public Relations Program Next ...

      Explore B2B Bliss » PR for Thought Leaders (Nov 15 2010)

      A Question to Consider for Your B2B Public Relations Program Next ... (Marketing Profs and Junta 42 study); The top applications for the use of social media for B2B marketers: thought leadership (59.8%), lead generation (48.9%), customer feedback (45.7%). (B2B magazine study); 34% of U.S. ... B2B Bliss: PR for Thought Leaders is a blog on B2B marketing and public relations, authored by the professionals of BlissPR. Read our thoughts on B2B trends in Professional Services, Financial Services and ... (Read Full Article)

      Mentions:   Social Media   B2B   Blog

    3. I don't want to lose you! | Chris Koch's B2B Marketing Blog

      Explore Chris Koch's B2B Blog (Nov 12 2010)

      ... nothing without community. I'm going to follow this post up immediately with some ... Chris Koch's B2B Marketing Blog Marketing and Sales Strategy for B2B * Home * Contact Me * About You are here: Home / Uncategorized / I don’t want to lose you! I don’t ... (Read Full Article)

      Mentions:   Google   B2B   Blog

    4. My B2B Social Media Audit Checklist | B2B Bliss

      Explore B2B Bliss » PR for Thought Leaders (Nov 11 2010)

      My B2B Social Media Audit Checklist | B2B Bliss ...ions strategies and future goals; Create audience personas to guide future content development .... B2B Bliss: PR for Thought Leaders is a blog on B2B marketing and public relations, authored by the professionals of BlissPR. Read our thoughts on B2B trends in Professional Services, Financial Services and Healthcare. ... My B2B Social Media Audit Checklist posted by Elizabeth Sosnow on November 11 2010 in Digital PR - 9 Comme... (Read Full Article)

      Mentions:   Elizabeth Sosnow   Social Media   Facebook

    5. About/Contact

      Explore The MarketingSavant Group (Oct 16 2010)

      * + Contact + As Seen In... * Newsletter + Newsletter Archives * “Blog” MarketingSavant is a consulting-led B2B marketing firm specializing in helping our clients attain thought leadership in the markets they se... (Read Full Article)

      Mentions:   Dana VanDen Heuvel   B2B   Blog

    6. Testimonials

      Explore The MarketingSavant Group (Oct 16 2010)

      ...e-Books + Articles + Mindmaps + Facebook + Screencasts / Videos * Services + Training & Workshops + Blog Consulting + Social Media Coaching & Consulting + DIY Marketing Services * About/Contact + Contact ......or timely information and free presentations on the progress of social media and its application to B2B business. *** Marnie Lawler McDonough, Stevens Institute of Technology Dana—you were fantastic! The... (Read Full Article)

      Mentions:   Chicago   Dana VanDen Heuvel   Wisconsin

    7. MindMaps

      Explore The MarketingSavant Group (Oct 16 2010)

      + Mindmaps + Facebook + Screencasts / Videos * Services + Training & Workshops + Blog Consulting + Social Media Coaching & Consulting + DIY Marketing Services * About/Contact + Contact ......ools and Diagnostic Tests and more to our Scribd library. Download away! View Comments 10 Things a B2B Company can do to Express Thought Leadership Today Posted by Dana VanDen Heuvel July 9, 2010 Though... (Read Full Article)

      Mentions:   Dana VanDen Heuvel   Social Media   B2B

    8. The Seven Steps to Thought Leadership

      Explore ArticleLark (Oct 15 2010)

      ...in well-read newsletters and news sites to generate new business leads. Step 2: The Executive Forum Blog B2B companies often wonder about the usefulness of blogging, and are wary of the time commitment requir... (Read Full Article)

      Mentions:   Social Media   ROI   B2B

    9. 13 questions about social media and thought leadership | Chris ...

      Explore Chris Koch's B2B Blog (Oct 12 2010)

      ...nt is part of the relationship that leads to a sale, but it is not the only part. ... Chris Koch's B2B Marketing Blog Marketing and Sales Strategy for B2B * Home * About * Contact Me 13 questions about social media and thought leadership October 1, 2010 ... (Read Full Article)

      Mentions:   Social Media   IT Services Marketing Association   San Jose

    10. 3 Reasons Blogging is Good for Business

      Explore Juice Marketing (Oct 7 2010)

      ...nversations” What was once just an online diary for personal use has become a critically important B2B marketing tool. But it takes time for your blog to get noticed, be indexed on search engines, and create buzz … so be patient and stay the course. ... (Read Full Article)

      Mentions:   Google   B2B   Blog

    11. Small Business News: The White Paper Overview | New Small Business ...

      Explore Events (Oct 1 2010)

      ...t about business now? Here are some basics for creating a white paper that generates leads. HubSpot Blog How to reengineer the white paper. Bob Buday and Tim Parker describre white papers as “a key piece ...... paper remains king, especially when it comes to converting prospectrs to clients and buyers in the B2B software industry. Still, it’s not quite the same white paper as it turns out: shorter, tighter ... (Read Full Article)

      Mentions:   Larry Chase   HubSpot   B2B

    12. Small Business News: The White Paper Overview

      Explore Small Business News, Tips, Advice (Oct 1 2010)

      Small Business News: The White Paper Overview ...t about business now? Here are some basics for creating a white paper that generates leads. HubSpot Blog Innovation How to reengineer the white paper. Bob Buday and Tim Parker describe white papers as “a ......e paper remains king, especially when it comes to converting prospects to clients and buyers in the B2B software industry. Still, it’s not quite the same white paper as it turns out: shorter, tighter ... (Read Full Article)

      Mentions:   Larry Chase   HubSpot   B2B

    13. Savvy Week in Review - September 24

      Explore Blog - Savvy B2B Marketing (Sep 24 2010)

      Savvy Week in Review - September 24 Why our thought leadership is broken by @ckochster. Chris Koch warns that B2B marketers who take the publishing analogy too literally are at risk of alienating -- or at least, n...... quite a hefty margin when compared to non-pop-up solutions. Wow. How Justin Bieber is Killing Your Blog - by @lisabarone Is he getting under your skin, too? Lisa Barone of Outspoken Media provides tips o... (Read Full Article)

      Mentions:   Social Media   New England   B2B

    14. Why Trust Matters to B2B Marketers: An Important Statistic

      Explore Default PLESK Page (Sep 23 2010)

      Why Trust Matters to B2B Marketers: An Important Statistic ...he buying decision, good marketers have to – and do – focus on building trust. Why Trust Matters to B2B Marketers: An Important Statistic was posted at Modern B2B Marketing – Marketo Best Practices Blog. | http://blog.marketo.com (Read Full Article)

      Mentions:   B2B   Blog   Thought Leader

    15. Inbound and Outbound B2B Marketers Have the Same Challenge

      Explore B2BMarketingSmarts (Sep 21 2010)

      ...the Same Challenge As usual, I started my day reviewing various opt-in emails and visiting favorite blog sites. Inbound and outbound B2B marketers may fight over which method is best, but elements in two of the communications I read tod... (Read Full Article)

      Mentions:   Steven Woods   B2B   Blog

    16. Why our thought leadership is broken | Chris Koch's B2B Marketing Blog

      Explore Chris Koch's B2B Blog (Sep 17 2010)

      ...complete. We can't just become publishers, we also have to become advertisers. Let me. Chris Koch's B2B Marketing Blog Marketing and Sales Strategy for B2B * Home * About * Contact Me Why our thought leadership is broken September 17, 2010 by Chris Koch L... (Read Full Article)

      Mentions:   B2B   Blog   Thought Leader

    17. Marketing Automation Software News » Blog Archive » Seeking a ...

      Explore Default PLESK Page (Sep 1 2010)

      ... and Marketo-centric than the typical best practices and thought leadership I share in the Modern B2B Marketing blog. It's been a bit over three and a half years since Marketo started formal operations, ... Marketing... (Read Full Article)

      Mentions:   B2B   Blog   Thought Leader

    18. Social Media Planning and Strategy – An Oxymoron? « The Marketing ...

      Explore spider (Aug 31 2010)

      ... say. A few years back, this would’ve made sense, but given how far we’ve come with social media in B2B and B2C companies and the data and success stories we now have, there is no excuse for companies to......y of the Phoenix Business Journal. for more details, you can read Linda Vandervedre of PR Valley PR Blog. Attendees consisted of entrepreneurs, marketers and business consultants all looking ... (Read Full Article)

      Mentions:   Erik Qualman   Social Media   Enterprise

    19. Two Small Business Communities Collaborate for Sugartone Contest ...

      Explore Small Business Center (Aug 26 2010)

      Two Small Business Communities Collaborate for Sugartone Contest ... ...on? Then it may be you, not your prospective clients or customers, who are in trouble. Seth Godin’s Blog Learning from the big guys. Many of the barriers to small businesses expanding into markets abroad ......acebook will likely be a leader in online marketing for some time to come. Whether your business is B2B or B2C, large or small, Facebook can reach your potential customers and create networks like ... (Read Full Article)

      Mentions:   Washington   Hewlett-Packard   Chris Brogan

    20. Small Business News: Selling Out « Small Business Center

      Explore Small Business Center (Aug 26 2010)

      Small Business News: Selling Out « Small Business Center ...on? Then it may be you, not your prospective clients or customers, who are in trouble. Seth Godin’s Blog Learning from the big guys. Many of the barriers to small businesses expanding into markets abro......acebook will likely be a leader in online marketing for some time to come. Whether your business is B2B or B2C, large or small, Facebook can reach your potential customers and create networks like ... (Read Full Article)

      Mentions:   Chris Brogan   Earth   Seth Godin

    21. Thought leadership – a marketer’s new value proposition

      Explore Thought Leadership (Aug 26 2010)

      ...ond in a series of articles on how thought leadership underpins the new sales approach  In my last blog I talked about how thought leadership is the new sales pitch because customers no longer want to be...... and how you take this to market. Five years ago thought leadership didn’t even rank as a focus for B2B marketers. Today across numerous B2B surveys thought leadership is ranked one or ... (Read Full Article)

      Mentions:   B2B   Blog   Thought Leader

    22. Social Media Planning and Strategy – An Oxymoron? « The Marketing ...

      Explore The Marketing Journalist (Aug 23 2010)

      Social Media Planning and Strategy – An Oxymoron? « The Marketing ... ...? From there, you can outline what channels are relevant and why. For example, consider launching a blog and developing a presence on Twitter, Facebook and LinkedIn as well as ... ROI (Risk of Ignoring): ...... say. A few years back, this would’ve made sense, but given how far we’ve come with social media in B2B and B2C companies and the data and success stories we now have, there is no ... (Read Full Article)

      Mentions:   Erik Qualman   Social Media   Facebook

    23. B2b Sales Leads - B2B Marketing University: 3/3 In DC And 4/7 In ...

      Explore Online Stock Quote Information (Aug 21 2010)

      ...ales Leads. So You've Done The Hard Work And Got Your Sales Leads - Why Does. 7 Steps To Building A B2B Social Media Lead Generation Pipeline. ... By Chris Koch's B2B Blog. Social Media, Thought Leadership, And Lead Generation | Chris. The era of the sales process beginn... (Read Full Article)

      Mentions:   Brian Carroll   Forrester Research   Ireland

    24. Valley PR Blog » Blog Archive » Local communication pros discuss ...

      Explore Valley PR Blog (Aug 19 2010)

      Valley PR Blog » Blog Archive » Local communication pros discuss ... ...on (where she previously worked), they saw a 55% increase in business media coverage because of the blog. The intent of the blog was to establish relationships, and this was a nice outcome. ... He said, “At some point, get out o......, we can get the jump balls (nice basketball analogy!). Cindy – social media is having an impact on B2B companies. It’s helpful in order to build thought leadership. At ... (Read Full Article)

      Mentions:   McAfee   Social Media   Phoenix

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