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  1. Articles mentioning both Brian and ROI

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    1. Business 2 Business Marketing

      Explore Creating An Online Business Info (Sep 21 2010)

      Business 2 Business Marketing ...w do you find new customers? Where should you spend your marketing dollars? How do you measure your ROI? So I am discussing herewith 5 things you can do to generate more and better quality leads. 1. Bran......ur Online Sales? In many B2B companies the online marketing tasks are handled by the IT department. Brian made addressed this issue in his recent post Big 80s marketing will not return ... (Read Full Article)

      Mentions:   Google   Social Media   ROI

    2. Metrics for Social Media--Is There Anybody Out There?

      Explore Social Media Today (May 29 2010)

      Metrics for Social Media--Is There Anybody Out There? ...he is most prominently a thought leadership guy. You're not going to get much A-B-C type stuff from Brian. He is a thinker and a researcher. I like his stuff, but always remember his context. ... You're re......ee, it gives you the framework on how and what to measure to capture everything necessary for KPIs, ROI, and also action that has a ... Metrics for Social Media--Is There Anybody ... (Read Full Article)

      Mentions:   Social Media   Brian Solis   HubSpot

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