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People in the News
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Organizations in the News
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Locations in the News
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Facebook Pages for B2B Social Media Marketing
Explore Search Engine Marketing (Nov 17 2010)
...n other channels and their page makes a good case for the investment in a custom FBML landing page. B2B Technology: Cisco Cisco doesn’t use a landing page for people that aren’t fans yet, but is certainly leveraging Facebook as... (Read Full Article)
Comment Mentions: Cisco Social Media Starbucks
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What the Future Holds for B2B Social Media Marketing
Explore news.yahoo.com (Oct 28 2010)
...hat she sees social as one of the key channels to reaching influencers and building awareness about B2B initiatives. She specifically pointed to the social media efforts of Cisco's executives (a big example: CTO Padmasree Warrior, who has nearly 1.4 million followers). Really t... (Read Full Article)
Comment Mentions: Cisco Social Media Starbucks
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Online Marketing Trends: Routers and Social Networking:The Cisco Story
Explore Online Marketing Trends (Jul 13 2010)
...ase Study View more presentations from LaSandra Brill. This is the second part of my post on : "How Cisco has been able to use social media " to market something as utterly boring as Routers" . Most of B2b Online Marketing Campaigns have a limited bandwidth to experiment on their Online Strategies.Wh... (Read Full Article)
Comment Mentions: Cisco Social Media B2B
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web internet marketing- Learn as You Go Writing
Explore Learn as You Go Writing (Jun 22 2010)
...and most dynamic presenters armed with cast studies and tested social media applications. Hosted at Cisco Systems headquarters, the conference will deliver practical, proven and innovative strategies and tools for...... Jose, CA: Get real about social media at SocialTech 2010—the only conference dedicated to teaching B2B high-tech marketers how to harness the power of social media. You’ll learn from B2B marketing leaders at companies like IBM, Intel, SAP ... (Read Full Article)
Comment Mentions: Washington Cisco Microsoft
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B2B social media: Is it marketing or what? | The Tendo View
Explore tendocom.com (Jun 15 2010)
...he pre-sales/consideration phase. Why not use social media as one strategy for providing that? Some B2B companies are taking the leap into social media. Cisco has a Facebook page with more than 60,500 friends linked to it.
(Read Full Article)
Comment Mentions: Cisco Social Media ROI
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Media Channel 2.0 — Blog — web internet marketing
Explore Media Channel 2.0 — Home (Jun 6 2010)
...and most dynamic presenters armed with cast studies and tested social media applications. Hosted at Cisco Systems headquarters, the conference will deliver practical, proven and innovative strategies and tools for...... Jose, CA: Get real about social media at SocialTech 2010—the only conference dedicated to teaching B2B high-tech marketers how to harness the power of social media. You’ll learn from B2B marketing leaders at companies like IBM, Intel, SAP ...
(Read Full Article)
Comment Mentions: Intel Washington Cisco
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Mashable's Weekly Guide to Social Media and Internet Events | Vc ...
Explore VC Web Marketing (May 24 2010)
...and most dynamic presenters armed with cast studies and tested social media applications. Hosted at Cisco Systems headquarters, the conference will deliver practical, proven and innovative strategies and tools for...... social media. You’ll learn from href="http://www.socialtech2010.com/speakers/speaker-profiles" >B2B marketing leaders at companies like IBM, Intel, SAP, HP, Adobe and Cisco how to use social media to achieve real, measurable business results. Enjoy networking and ... (Read Full Article)
Comment Mentions: Intel Washington Cisco
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An Expert Defines Thought Leadership in Business. A refresher with metrics!
Explore Free Business Classifieds (Mar 23 2010)
...r how people and companies communicate their value to the world and their customers. This includes B2B strategy, marketing, product development, customer support and sales. Companies can no longer avoid......rove education, technology infrastructure and the skills needed for employment in the 21st century. Cisco also created internally a job skills training group called The which has classes set up in 160 coun... (Read Full Article)
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The B2B Social Media Olympics. How to capture competitive advantage in B2B Marketing
Explore The Social Customer (Mar 9 2010)
...t leaders who are working directly with industry to understand and capture competitive advantage in B2B marketing. ... For background reading on thought leadership see Thought Leadership is Key to Market...... Carey of Social Media Today, Rick Short of Indium, Jeff Hayzlett of Kodak (see him on YouTube) and Cisco’s Doug Webster, in addition to several consulting organizations. One particular consultant/social m...
(Read Full Article)
Comment Mentions: Cisco California Houston
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Research: Organic Search Traffic Drives More Qualified B2B Leads
Explore Social Media B2B (Jan 27 2010)
...ports Social Media’s Relevance A recent article explored new new research showing the success... 2. B2B Social Media News Release Example: Cisco In the world of B2B social media one of...
(Read Full Article)
Comment Mentions: Cisco Kipp Bodnar Social Media
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Thoughts on Thought Leadership - Global PR Blog Week 1.0
Explore Global PR Blog Week 2.0 (Aug 27 2009)
...icant online or digital component. And it's also one of the few books that speaks to 'branding' for B2B companies. If I knew everyone that were reading these posts was coming from that frame of reference......ooker, Hewlett-Packard's Lew Platt, and Kodak's Kay Whitmore." "But the most interesting aspect of [Cisco CEO, John] Chamber's view of the future was not its ultimate accuracy. What was different ... (Read Full Article)
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