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  1. Articles mentioning both Content Marketing Institute and B2B

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    1. Thought Leadership and Growth Go Hand in Hand

      Explore Alterra Group (Feb 2 2012)

      ...marketing program, as Numsuwam points out, is creating compelling content—which is the focus of the Content Marketing Institute (CMI). Recently, Alterra Group Partner Bernie Thiel became a regular contributor to CMI's blog, whi... (Read Full Article)

      Mentions:   B2B   Thought Leader   Content Marketing

    2. Content Marketing Institute: How a Portfolio Approach Can Help You Develop Better B2B Content

      Explore Alterra Group (Jan 2 2012)

      Content Marketing Institute shares Alterra Group’s insights on the common dilemmas B2B companies face in creating their intellectual capital: determining [...] How a Portfolio Approach C... (Read Full Article)

      Mentions:   B2B   Content Marketing   Alterra Group

    3. How to Get Started in Content Marketing | Content Marketing Institute

      Explore contentmarketinginstitute.com (Nov 16 2010)

      How to Get Started in Content Marketing | Content Marketing Institute ...heir ideal buyers. You can follow her on Twitter at @michelelinn or read more of her posts on Savvy B2B Marketing. ... Content Marketing Institute « Two Social Media Styles: How to Choose the Right One for Your Business The Mathematics of Content... (Read Full Article)

      Mentions:   Social Media   B2B   Thought Leader

    4. Content Marketing: Definitions of Curation & Context | Tolly Blog

      Explore Tolly (Jul 1 2010)

      Content Marketing: Definitions of Curation & Context | Tolly Blog ...ally big issue with content curation. If you’re a big company and trying to do this, and you have a B2B section, a B2C section, 15 products in 25 markets, in 58 countries, what do we do? Do we have 58 fe......and not “instead of” your original content. Joe Pulizzi Joe Pulizzi – @juntajoe Founder Junta42 and Content Marketing Institute, Co-Author of Get Content, Get Customers. Content curation is ... (Read Full Article)

      Mentions:   Google   Erik Qualman   Social Media

    5. Content Marketing: Definitions of Curation & Context ...

      Explore Aggregate Blog on Internet Marketing (Jun 25 2010)

      Content Marketing: Definitions of Curation & Context ... ... 5 Search Terms at Online Marketing Blog – Including Pirates · The Power of Blogs & Social Media in B2B Marketing; Powered by Contextual ... Content Marketing: Definitions of Curation & Context content ......and not “instead of” your original content. Joe Pulizzi Joe Pulizzi – @juntajoe Founder Junta42 and Content Marketing Institute, Co-Author of Get Content, Get Customers. Content curation is editing on steroids. In actuality, co... (Read Full Article)

      Mentions:   Google   Erik Qualman   Social Media

    6. Content Marketing: 11 Thought Leaders on Curation & Context ...

      Explore Online Marketing Blog (Jun 22 2010)

      Content Marketing: 11 Thought Leaders on Curation & Context ... ... of others. ... Content Marketing: Definitions of Curation & Context Lee Odden on Jun 22nd, 2010 B2B, Content Marketing, Online Marketing Share content marketing Companies are realizing the value......and not “instead of” your original content. Joe Pulizzi Joe Pulizzi – @juntajoe Founder Junta42 and Content Marketing Institute, Co-Author of Get Content, Get Customers. Content curation is editing on steroids. In actuality, co... (Read Full Article)

      Mentions:   Google   Erik Qualman   Social Media

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