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  1. Articles mentioning both Economics Intelligence Unit and Content Marketing

    1-3 of 3

    1. B2B Marketing: Thought Leadership Rules All | thomasrozof.com

      Explore Thomas Rozof (Jul 30 2010)

      Studies are proving that B2B marketing is churning up results with thought leadership and content marketing within social media. Top B2B marketers know that there are a couple primary objectives:  Building n......couple primary objectives:  Building new business and becoming a thought leader. According a recent Economics Intelligence Unit study, 56% of B2B marketing execs state that “positioning our company as a thought leader is a top ... (Read Full Article)

      Mentions:   Social Media   B2B   Thought Leader

    2. What kind of content marketing business are you in?

      Explore b2binbound.com (Jul 13 2010)

      What kind of content marketing business are you in? In a recent Economics Intelligence Unit study reported by Marketo.com (Why Thought Leadership Rules the B2B World), 56% of B2B marketing ex......ision, passion and ideas for solving their problems in creative ways. Go beyond the facts. Put your content marketing and editorial calendar together with a thought-leadership objective. Doing so may just get us hooke... (Read Full Article)

      Mentions:   B2B   Thought Leader   Content Marketing

    3. Why Thought Leadership Rules the B2B World | Social Business Book

      Explore Social Business Book (Jun 9 2010)

      ...rld of generating leads and ... Social Business Book Just another WordPress weblog * Home * About * Content Marketing * Enterprise 2.0 * Social Business You Are Here: Home » B2B, Google, Lead Generation, Market... (Read Full Article)

      Mentions:   Google   Social Media   Enterprise

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