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Articles mentioning both Galen De Young and Content Marketing
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Galen De Young : “the smartest B2B marketers will master how to ...
Explore socialemailmarketing.eu (May 21 2010)
... will struggle with its effective use. Tips and strategies for B2B content and marketing automation Galen De Young finally has some tips for B2B marketers: Conduct an audit to determine nature and effectiveness of content marketing assets vis-à-vis purchase influencers and points in the buying cycle. Strengthen weak spots. Fill ... (Read Full Article)
Comment Mentions: Ambal Balakrishnan B2B SEO
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The Rise of Content in B2B Marketing
Explore Connect the Docs blog (Apr 21 2010)
... of adoption of marketing automation will quicken, but most B2B adopters will struggle with its ... Galen De Young's Marketing Prediction for 2010 Content marketing will become the first priority of top B2B marketers because of its powerful role in positioning, le...
(Read Full Article)
Comment Mentions: Social Media B2B Blog
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e-Books: 10 Tips for Marketers
Explore Custom Publishing (Oct 20 2009)
.... The other e-book type is primarily used for marketing, especially thought leadership marketing or content marketing. They are usually 24-60 pages long (some are longer, some shorter). They are designed specifically ......yes, search engines will analyze your PDF files. How to do it is too complicated for this blog, but Galen De Young wrote a helpful, succinct blog offering 17 Strategies for Optimizing Your PDFs that I recommend you...
(Read Full Article)
Comment Mentions: David Meerman Scott Dana VanDen Heuvel Jonathan Kranz
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