1. Articles mentioning both IBM and Analytics

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    1. Why our thought leadership is broken | Chris Koch's B2B Marketing Blog

      Explore Chris Koch's B2B Blog (Sep 17 2010)

      ...d as a result. But from the ashes of publishing, subtle association is making a comeback. The same web analytics that have destroyed publishing are now getting marketers fired because nobody’s clicking on their w...... of the logo. Association in action: Smarter Planet The best example of this that I can think of is IBM’s Smarter Planet. I’m guessing that the term came from an ad agency ... (Read Full Article)

      Comment Mentions:   B2B   Blog   Thought Leader

    2. 100+ Upcoming Social Media & Tech Events

      Explore 365online.nu (Aug 30 2010)

      ...Developer Garage series. The theme of this Garage is global: Open Graph on a bigger scale, Facebook analytics, scaling apps globally – we’ll cover it all. For more information and speaker application info, cli......w products and services to the market. Companies like: VM Ware, Palm, Skype, Google, EA, Microsoft, IBM, Nokia and Citrix have launched new products at DEMO. DEMO Fall 2010 will showcase the top B2B, B2C... (Read Full Article)

      Comment Mentions:   Intel   Kodak   Motorola

    3. Group Blogs – #blogchat recap and transcript – 07/11/10

      Explore Sue Anne Reed (Jul 13 2010)

      ...ame thing at a company, or just their part #blogchat adreich: @lttsnyder #blogchat I ran one inside IBM to help us deal w/ all the layoffs but I also saw other great ones internally KevinLyons: @MackColl......nd to a new audience #blogchat marketingfails: @SaraBAllen I’ve found that showing them traffic and analytics of your blog usually gets them excited… #blogchat JDEbberly: @SaraBAllen It can bring the guest blo... (Read Full Article)

      Comment Mentions:   Google   Kodak   Tom Peters

    4. You Dared to be Your Own Boss. Now What's Stopping You from ...

      Explore The Buzz Bin (Jun 21 2010)

      You Dared to be Your Own Boss. Now What's Stopping You from ... Within three months of the blog launch, our Google Analytics did all the talking for us in terms of justifying ROI for Approva's blog. Even better, when we did ......ty for a company that competes with the 500 pound guerillas in enterprise software: SAP, Oracle and IBM. I clearly remember the brainstorm meeting when we as a team decided to convert almost 80% of our t... (Read Full Article)

      Comment Mentions:   Oracle   New York Times   Gary Vaynerchuk

    5. Media Channel 2.0 — Blog — web internet marketing

      Explore Media Channel 2.0 — Home (Jun 6 2010)

      Media Channel 2.0 — Blog — web internet marketing ...e. Learn search, social media and integrated marketing from leading experts such as REI, SEOmoz and Web Analytics Demystified. Register now with promo code MASH20 for 20% off. June 14-15, 2010, San Diego, CA: Brin......: Bring your agency knowledge about emerging media, digital media buying/planning and the latest in analytics, usability and testing. These 2-day agencyside workshops provide hands-on training for digital mark... (Read Full Article)

      Comment Mentions:   Intel   Washington   Cisco

    6. Mashable's Weekly Guide to Social Media and Internet Events | Vc ...

      Explore VC Web Marketing (May 24 2010)

      ... Learn search, social media and integrated marketing from leading experts such as REI, SEOmoz and Web Analytics Demystified. href="http://www.onlinemarketingsummit.com/mashable/?utm_source=Mashable&utm _medium=E......: Bring your agency knowledge about emerging media, digital media buying/planning and the latest in analytics, usability and testing. These 2-day agencyside workshops provide hands-on training for digital mark... (Read Full Article)

      Comment Mentions:   Intel   Washington   Cisco

    7. Mashable: Latest 28 News Updates - including “Large Hadron ...

      Explore Daily News Blog (Mar 31 2010)

      Mashable: Latest 28 News Updates - including “Large Hadron ... ... lively discussion on how brands are organized around social media. A panel of top brands including IBM and PepsiCo, and agencies will share insights, look at best practices, campaign successes and discu......: Bring your agency knowledge about emerging media, digital media buying/planning and the latest in analytics, usability and testing. These 2-day agencyside workshops provide hands-on training for digital mark... (Read Full Article)

      Comment Mentions:   Intel   Chris Brogan   Seattle

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