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  1. Articles mentioning both Joe Pulizzi and Ardath Albee

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    1. Learnings, Musings, And More After The First 100 Posts

      Explore b2bbloggers.com (Apr 15 2010)

      Learnings, Musings, And More After The First 100 Posts ...iod. In a post back in November, I asked if these terms were synonyms and the leaders of the charge Joe Pulizzi, David Meerman Scott, and Brian Halligan all weighed in. I prefer (and use) the term Content Market...... Production. Web Content Strategy – Kristina Halvorson eMarketing Strategies For The Complex Sale – Ardath Albee (#B2Bbookclub guest) Trust Agents – Chris Brogran Tribes – Seth Godin Adland – James Othmer (#B2Bbo... (Read Full Article)

      Mentions:   Google   Peter Drucker   David Meerman Scott

    2. Where the Pros Reveal Their White Paper Marketing Secrets

      Explore WhitePaperSource (Dec 28 2009)

      Where the Pros Reveal Their White Paper Marketing Secrets ...Sale), Jonathan Kantor (Crafting White Paper 2.0), Roger C. Parker (White Paper Design That Sells), Joe Pulizzi (Get Content, Get Customers), John Jantsch (Duct Tape Marketing: The World’s Most Practical Small...... World’s Most Practical Small Business Marketing Guide), Jill Konrath (Selling to Big Companies), Ardath Albee (eMarketing Strategies for the Complex Sale) and Gordon Graham, to mention a few. Tricks of the Tra... (Read Full Article)

      Mentions:   Brian Carroll   Ardath Albee   Social Media

    3. Will Content Marketing Kill Trade Publications?

      Explore MyVenturePad (Nov 9 2009)

      Will Content Marketing Kill Trade Publications? ...t. As the report also notes, advertising still has ... Content marketing is all the rage. Check out Joe Pulizzi's Junta42 blog, pick up a copy of Ardath Albee's wonderful new book eMarketing Strategies for the Complex Sale (which builds upon the foundation l... (Read Full Article)

      Mentions:   David Meerman Scott   Ardath Albee   HubSpot

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