Thought Leadership Interview #7 – Scott Mersy of Genius.com

Explore The Customer Collective (May 11 2010)

...uching potential customers with multiple different tactics, media, and offers all the time – email, social media, webinars, white papers, google adwords, SEO, and on and on. I can guarantee that very few deals in......today – “What are the 3 most important takeaways that I need to know, Scott?” How would you answer? Oracle coined a phrase in the frothy dot-com days that nevertheless rings true for today’s CMO: “The ... (Read Full Article)

Comment Mentions:   Oracle   Ardath Albee   Social Media

Sales 2.0 and Social Media: Thought Leadership with Anneke Seley

Explore Online Marketing Blog (Oct 26 2009)

... improve your sales success?  Anneke Seley, Author and CEO, shares some of her thoughts about using social media in our newest B2B Marketing thought leader interview.  Anneke was the twelfth employee at Oracle and the designer of OracleDirect, the company’s revolutionary inside sales operation.  She is curre... (Read Full Article)

Comment Mentions:   Oracle   Social Media   Facebook

From Social Media to Social CRM: Salesforce Jumps in

Explore Web Strategy By Jeremiah Owyang (Sep 24 2009)

Comment "Wow! I just got a handle on Social Media and already I'm catching up Social CRM! This is moving fast!" - Taariq Lewis

...RM Technology –But Don’t Expect Companies To Be Successful With Tools Alone Categories: Social CRM, Social Media, SupportPosted on September 9th, 2009 Mark Benioff and Jason from Twitter Wonder what your high sch...... brands to make the cultural changes within their orginiazations. Expect other CRM vendors such as Oracle’s Social CRM offerings and Microsoft Dynamics CRM to do a “me too” in coming months as others jump ... (Read Full Article)

1 Comment Mentions:   Oracle   Social Media   Enterprise