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  1. Articles mentioning both PowerPoint and Thought Leader

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    1. Metrics & Lessons Learned from Meetup Experiment | The B2B Formula

      Explore The B2B Formula (Jul 6 2010)

      Metrics & Lessons Learned from Meetup Experiment | The B2B Formula ... of luck, was able to conduct a near-perfectly pure test of the power of relying only on search for thought leadership/group marketing. Here's the timeline: ... 38 people joined the group, 13 people RSVP'd for the even......ial Media Roundtable,” bought an icon from iStockphoto.com for about $8 and created this logo using PowerPoint. May 14 - Created the Meetup, wrote the mission statement, and decided to host ... (Read Full Article)

      Mentions:   PowerPoint   Social Media   B2B

    2. How Relevant Marketing Content Helps B2B Branding | Industrial ...

      Explore Industrial Marketing Today (Jun 29 2010)

      ...ing and consider it the domain of consumer marketing (B2C). ... Relevant marketing content – key to thought leadership. Positioning your company as a thought leader is critical in complex technical sales that have long buying cycles with many decision makers invol......mpetition to copy. That’s the goal of every branding effort. You can leverage existing content like PowerPoint files. Post them to a site like slideshare.net. Use a social ... (Read Full Article)

      Mentions:   Intel   Google   Microsoft

    3. How Relevant Content Helps B2B Branding | The Customer Collective

      Explore The Customer Collective (Jun 29 2010)

      ...d linked these innovations to the Dupont name? Definitely not.” Relevant marketing content – key to thought leadership Positioning your company as a thought leader is critical in complex technical sales that have long buying cycles with many decision makers invol......mpetition to copy. That’s the goal of every branding effort. You can leverage existing content like PowerPoint files. Post them to a site like slideshare.net. Use a social ... (Read Full Article)

      Mentions:   Intel   Google   Microsoft

    4. The Marketing Hipster Dictionary-a Guest Post from Funnelholic ...

      Explore Marketfish (Feb 1 2010)

      The Marketing Hipster Dictionary-a Guest Post from Funnelholic ... The role of third-party/thought leadership content in effective marketing practice. In other words, take a look around and you will find the b......rnet so that prospects can watch instead of read. Webcasts are typically an hour long and involve a PowerPoint presentation. Webcasts should not be confused with video. Yes, you can use video, but that is not y... (Read Full Article)

      Mentions:   Google   PowerPoint   Social Media

    5. The Value of Surveys in Generating Awareness and Leads

      Explore Thought Leadership Times Blog (Jan 8 2010)

      The Value of Surveys in Generating Awareness and Leads ...eficial for the two organizations for more than a decade. During this time, CSC was able to gain a thought leadership position among retail chief information officers and RIS News created and grew a new stream of ad......at leveraged the company's investment in the study and generated broad interest in the research: > PowerPoint presentations to enable the company's business development professionals to discuss the study's f... (Read Full Article)

      Mentions:   Japan   PowerPoint   Thought Leader

    6. Share your Vision, Climb the Ladder to Trusted Advisor

      Explore Richard Bravman (Oct 20 2009)

      ...husiasm and subtle insights. Properly done, and repeated regularly, you'll come to be regarded as a thought leader. Combine thought leadership and flawless execution and, over time, you'll find yourself a Trusted Advisor. There, wasn't that s...... ideas in the world won't earn you anything (except declining credibility) if they stay up there in PowerPoint. A few other tips.. Above, I suggested that your presentation should ... (Read Full Article)

      Mentions:   PowerPoint   Thought Leader

    7. Get More Bait in the Water

      Explore convinceandconvert.com (Oct 19 2009)

      Get More Bait in the Water Don't put all your thought leadership eggs in that one, large basket. Like a salad at a fancy restaurant, deconstruct that white paper an......res discussions with fitness instructors about easy fitness tips that consumers can do at home. * A Powerpoint or Keynote presentation (uploaded to Slideshare) that covers the history of immunization and its im... (Read Full Article)

      Mentions:   PowerPoint   Social Media   Facebook

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