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People in the News
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How Relevant Marketing Content Helps B2B Branding | Industrial ...
Explore Industrial Marketing Today (Jun 29 2010)
...e and here’s why — among the top ten in Interbrand’s Best Global Brands 2009, IBM was listed at #2, Microsoft, GE and Intel at number 3, 4 and 9 respectively. Yes, GE and Microsoft sell directly to end-users but they are primarily B2B companies. According to a study done by Profe...... that is relevant and tailored to the prospect’s stage on the buy cycle. In the Needs ... (Read Full Article)
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How Relevant Content Helps B2B Branding | The Customer Collective
Explore The Customer Collective (Jun 29 2010)
...e and here’s why — among the top ten in Interbrand’s Best Global Brands 2009, IBM was listed at #2, Microsoft, GE and Intel at number 3, 4 and 9 respectively. Yes, GE and Microsoft sell directly to end-users but they are primarily B2B companies. According to a study done by Profe...... that is relevant and tailored to the prospect’s stage on the buy cycle. In the Needs ... (Read Full Article)
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An Expert Defines Thought Leadership in Business. A refresher with metrics!
Explore Free Business Classifieds (Mar 23 2010)
... classes set up in 160 countries to help teach people IT/networking skills. In January 2008, Cisco, Microsoft and Intel sponsored a “project to research and develop new approaches, methods and technologies for measuring the success of 21st-century teac... (Read Full Article)
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