B2B search engine marketing strategies optimized in 2 Ways with Content Curation

Explore Thought Leadership Times Blog (Jul 18 2010)

...d thought I would share here and how Content Curation can help improve these approaches to optimize B2B Search Engine Marketing (SEM) strategies. Use keywords to seed and inform all Marketing/Sales/Social Media activities Leading B2B Search Marketing executives leverage highly relevant industry keywords into all marketing, sales an... (Read Full Article)

Comment Mentions:   San Francisco   New York   Social Media

Mashable: Latest 28 News Updates - including “Large Hadron ...

Explore Daily News Blog (Mar 31 2010)

...0, Singapore & Hong Kong: Join the Search Engine Marketing Workshop and be equipped with refreshing SEM strategies and solutions to improve brand image and maximise ROI. Learn to achieve the best search ......g mix – from integration and engagement to measurement. Get 1-on-1 access to the best and brightest B2B marketing stars who will share best practices and FREE advice! Plus, our loyal attendees say our ev... (Read Full Article)

Comment Mentions:   Intel   Chris Brogan   Seattle

Will Content Marketing Kill Trade Publications?

Explore Social Media Today (Nov 9 2009)

...h niche audiences. Today, there are far more options: specific segments can be reached through SEO, SEM, industry-specific blogs, LinkedIn groups, Twitter and other venues. Certainly, trade publications ......ished on a company site, drawing traffic through SEO and social media. And other sites, such as the B2B Marketing Zone, aggregate blog posts on specific topics (b2b marketing in this case). Perhaps "kill" is too strong a word, but the changing ... (Read Full Article)

Comment Mentions:   David Meerman Scott   Ardath Albee   Social Media