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  1. Articles mentioning both SEM and Social Media

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    1. How Lenovo got big results by placing small bets | MarketingTypo.com

      Explore Aggregate Blog on Internet Marketing (Aug 22 2010)

      How Lenovo got big results by placing small bets | MarketingTypo.com ...t a direct mail or coupon code gives. ... MarketingTypo.com Internet Marketing, Web Analytics, SEO, SEM, and Social Media Subscribe in a rss * About Us 22 Aug How Lenovo got big results by placing small bets This guest po... (Read Full Article)

      Mentions:   Social Media   Harley-Davidson   ROI

    2. B2B search engine marketing strategies optimized in 2 Ways with Content Curation

      Explore Thought Leadership Times Blog (Jul 18 2010)

      B2B search engine marketing strategies optimized in 2 Ways with Content Curation ...and how Content Curation can help improve these approaches to optimize B2B Search Engine Marketing (SEM) strategies. Use keywords to seed and inform all Marketing/Sales/Social Media activities Leading B2B Search Marketing executives leverage highly relevant industry keywords into... (Read Full Article)

      Mentions:   San Francisco   New York   Social Media

    3. Mashable: Latest 28 News Updates - including “Large Hadron ...

      Explore Daily News Blog (Mar 31 2010)

      Mashable: Latest 28 News Updates - including “Large Hadron ... ...ent campaigns across borders with tested management techniques. By capitalising on the synergies of SEM and social media, you can reach your customer's personal online world and even convert skeptics to evangelists! Get ... (Read Full Article)

      Mentions:   Intel   Chris Brogan   Seattle

    4. Learning From the Best of the Best in Online Marketing

      Explore ClickZ (Jan 21 2010)

      ...oo. Kate, for instance, will serve as a moderator of a panel discussion, "NYC Mayor's Race '09: The Social Media Impact A Discussion with Bloomberg's Digital Media Strategist," during Social Media Week in New York City. ClickZ Experts, columns written by and for online marketers, got a big boost...... -- led by my colleague Jonathan Allen -- is evolving to become a collaborative business network of SEM practitioners and journalists ... (Read Full Article)

      Mentions:   Social Media   MarketingSherpa   Thought Leader

    5. Will Content Marketing Kill Trade Publications?

      Explore Social Media Today (Nov 9 2009)

      Will Content Marketing Kill Trade Publications? ...h niche audiences. Today, there are far more options: specific segments can be reached through SEO, SEM, industry-specific blogs, LinkedIn groups, Twitter and other venues. Certainly, trade publications ......on H1N1 and pandemic planning was self-published on a company site, drawing traffic through SEO and social media. And other sites, such as the B2B Marketing Zone, aggregate blog posts on specific topics (b2b mark... (Read Full Article)

      Mentions:   David Meerman Scott   Ardath Albee   Social Media

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