2. Categories

  6. Quotes

    1. “ Social media-related initiatives are similar in starting with the message phase. We want the participant to use his or her own voice instead of highly processed and tested messaging. ”
      In Big Company. Personal Touch. | B2B Social Media Blog
    2. “ The intent is to increase our presence at the surface to improve our ability to listen, talk and engage with customers and prospective customers. ”
      In Big Company. Personal Touch. | B2B Social Media Blog
    3. “ After it proved itself as a way to provide visibility of Emerson's expertise to those using search engines to find it, we embarked on more social media-related activities over time. ”
      In Big Company. Personal Touch. | B2B Social Media Blog
    4. “ Social media helps us reach these goals by putting the people behind the technologies and engineering where they can more closely listen, connect and respond to customers and prospective customers. ”
      In Big Company. Personal Touch. | B2B Social Media Blog
    5. “ The final piece, courtesy of some wisdom provided by business blogger Steve Rubel, was to prove it internally. ”
      In Big Company. Personal Touch. | B2B Social Media Blog

  1. Jim Cahill

    0 Comments Leave a Comment

    1-3 of 3

    1. Mentioned In 3 Articles

    2. Big Company. Personal Touch. | B2B Social Media Blog

      Explore internetviz.com (Jul 8 2010)

      Big Company. Personal Touch. | B2B Social Media Blog ...the participant to use his or her own voice instead of highly processed and tested messaging,” says Jim Cahill, head of social media and chief blogger at Emerson Process Management. Cahill lists four reaso... (Read Full Article)

      Comment Mentions:   Google   Social Media   Facebook

    3. Emerson's Jim Cahill to Deliver Keynote at Isa M&s Summit | Isa ...

      Explore ISA Marketing and Sales Summit (Jun 24 2010)

      Emerson's Jim Cahill to Deliver Keynote at Isa M&s Summit | Isa ... You can hardly find a B2B marketing site not talking about it. Jim Cahill, as Emerson's chief blogger and head of social media, has more than four years of run-time with the... (Read Full Article)

      Comment Mentions:   Social Media   B2B   Blog

    4. Making a Business Case for B2B Blogs « Marketers.BlogNotions ...

      Explore Marketers.BlogNotions (Jun 2 2010)

      ...e best example of an expertise blog that I know of is the Emerson Process Experts blog moderated by Jim Cahill. Jim suggests providing individual contact information of the blogger or the expert referenced in t... (Read Full Article)

      Comment Mentions:   Google   B2B   Blog

    5. 1-3 of 3