None

  3. About Social Media

    Social media are media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media supports the human need for social interaction, using Internet- and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). It supports the democratization of knowledge and information, transforming people from content consumers into content producers. Businesses also refer to social media as user-generated content (UGC) or consumer-generated media (CGM).

    Social media can be said to have three components;

    1. Concept (art, information, or meme).
    2. Media (physical, electronic, or verbal).
    3. Social interface (intimate direct, community engagement, social viral, electronic broadcast or syndication, or other physical media such as print).

    Common forms of social media;

    • Concepts, slogans, and statements with a high memory retention quotient, that excite others to repeat.
    • Grass-Roots direct action information dissemination such as public speaking, installations, performance, and demonstrations.
    • Electronic media with 'sharing', syndication, or search algorithm technologies (includes internet and mobile devices).
    • Print media, designed to be re-distributed.

  6. Quotes about Social Media

    1. “ Almost nonexistent two years ago, social media is now becoming central to the technology-based solutions buying process. ”
      Julie Schwartz in Itsma-pac Survey Finds Dramatic Increase in Social Media Among IT Executives ...
    2. “ But all this social media stuff doesn't apply to B2B right? ”
      Jay Baer in Crushing the Myth of B2B Social Media | | Social Media Consulting ...
    3. “ On the customer service side, beamME gets tremendous value out of social media. These days, people expect to be able to post issues with companies directly to Twitter and obtain a real-time response. This instantaneous access to our customers is invaluable. ”
      In Mashable: Latest 28 News Updates - including “Large Hadron ...

  1. Social Media

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