Craig Blum (craig)
User Since: September 2, 2009
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"This applies to all industries, but especially emerging markets where the size of entire pie has yet to be determined. The concept of coopetition is particularly relevant here. Thought leadership breeds communities where competitors work together to grow the entire pie. It's up to each of them to then execute better in order to grab their individual slice. That comes after the community has already been established, however. Participating in these communities, and fostering their growth has tons of value as markets are growing. This activity should not be ignored."
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